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General overview

Stage of development: Implementation

Policy sector: Health

Date outcomes contract signed: Jul 2020

Start date of service provision: Jul 2020

Anticipated completion date: Jul 2021

Capital raised (minimum): 0 (USD 0)

Max potential outcome payment: JPY 61m

Service users: 900 individuals


CureApp find smokers over the age of 20 who live or work in Toyonaka City and can agree to use the application on their smart phones. Participants are offered the following online smoking cessation support program for 6 months. A smartphone application "Ascure Smoking Cessation" (hereinafter referred to as the "app") developed with a doctor is provided. In addition, OTC drugs (nicotine patches, etc.) are distributed. The app is used to learn about the health risk of smoking and tips on how to quit smoking, as well as to record smoking cessation activities. Periodic online interviews are conducted by qualified medical personnel such as public health nurses and pharmacists.

Target population

Smokers aged 20 and over who live or work in Toyonaka City



  • Japan

Service delivery locations

  • Toyonaka-city, Osaka prefecture

Involved organisations

Outcome metrics

  • Number of participants in smoking cessation support programs.
  • Number of successful quitters (those who continue to quit smoking). In this project, successful quitters are defined as those who continue to quit smoking for 12 months after the start of the program.
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