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General overview

Stage of development: Implementation

Policy sector: Health

Start date of service provision: Apr 2019

Capital raised (minimum): JPY 26m (USD 238.51k)

Max potential outcome payment: JPY 370.39m

Service users: 15k+ individuals

Intervention

The PS-Setouchi invites citizens aged 35 or older and those who work in Okayama to participate in the Health Point Program. PS-Setouchi issues point cards with QR codes to registered participants. The participants gain Health Point when they consume and purchase health-related services (fitness, healthy diet, culture programs, events, etc.) at local shops and restaurants.

Location

Country

  • Japan

Service delivery locations

  • Okayama City

Involved organisations

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Outcome metrics

  • 2019 Performance Indicator: Number of participants (0-15,000 people)
  • 2020 Performance Indicator: Percentage of participants who intend to improve their lifestyles (0-80% of participants)
  • 2021 Performance Indicator: Number of participants who use any of the services at least twice a week (0-9,000 people)
  • FY2022 Performance Indicator: BMI improvement rate (percentage of participants whose BMI has improved) (0-25%) or increase in the number of people with exercise habits (percentage of participants who have acquired exercise habits) (0-3%)
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